Tag Archives: M:Metrics

comScore acquires M:Metrics

Posted on 2008/05/28 by Andrea

M:Metrics has been sold, eventually. When Nielsen acquired Telephia, some thought it would be over for M:Metrics, but I think M:Metrics has proven the great quality of their products and services, they kept going and leading the market and now … Continue reading →

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US Smartphone users browse twice the British ones

Posted on 2008/05/22 by Andrea

According to M:Metrics US owners of smartphones (can someone tell me exactly what a smartphone is?) browse the web twice as much as British users. It is obvious that users who bought a smartphone will make a use that is … Continue reading →

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M:Metrics adds China

Posted on 2008/02/11 by Andrea

I just read the news item that M:Metrics is now covering China too. This sounds to me like a big announcement. China is always a difficult market to get in and everyone wants to know what’s going on over there. … Continue reading →

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Americans look forward to the iPhone, according to M:Metrics

Posted on 2007/06/19 by Andrea

A very good press release, as always, from M:Metrics. This month it’s focused around the iPhone and how Americans and British have perceived the phone, features and how they are considering to buy it and maybe switch to AT&T. Read … Continue reading →

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Mobile Marketing: A Data-Driven Perspective to What the Buzz is All About

Posted on 2007/05/15 by Andrea

Please join M:Metrics for our monthly web briefing on Wednesday, May 23, at 8:00 a.m. PST/ 4:00 p.m. GMT. Evan Neufeld, vice president and senior analyst, will present M:Metrics’ latest findings on the mobile media market, with a focus on … Continue reading →

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